Dermatology Clinic Marketing
Every month, 200,000 people panic about their skin.
A working adult. Sudden itchy rash spreading overnight. Face swelling. Unsure if itβs an allergy.
Staring at the mirror. Googling "skin clinic near me".
Every month, 30,000+ are asking AI:
Someone with acne scars, eczema, melasma, or hair loss.
Theyβve tried βeverythingβ. The creams. The supplements. The TikTok hacks.
Opens ChatGPT: "Should I see a dermatologist or a skin clinic for acne?"
Do you want to be the one they find?
Two types of customers. Both are ready to pay.
π₯ DESPERATE MODE
"I need help NOW"
Sudden rash. Hives. Swollen eyelids. Severe itching that wonβt stop.
Acne flare before an important event. Painful cysts. Infection concerns.
"skin specialist near me"
"eczema treatment clinic near me"
They book whoever looks credible first.
Because skin issues are visible. And they feel urgent.
π§ LEARNING MODE
"I need to decide"
Chronic acne, eczema, psoriasis, pigment spots, or hair thinning for months/years.
Comparing treatments, safety, downtime, costs, and which clinic to trust.
"Is isotretinoin safe and who can prescribe it in Malaysia?"
"What causes melasma and what actually works?"
They trust whoever explains it the clearest.
And AI tends to recommend the clinic that teaches, not just sells.
Desperate mode = SEO (Google search)
Learning mode = AIEO (AI questions)
You need to show up for BOTH.
We make sure you show up for both.
SEO for the desperate. AIEO for the learners.
SEO = When they Google "skin clinic near me" β You appear
AIEO = When they ask AI "whatβs the best acne treatment?" β AI recommends you
Desperate patients book you.
Learning patients trust you.
You win both.
"But what about social media marketing?"
Ah yes. Let's talk about that.
The Social Media Wayβ’
Facebook. TikTok. Lemon8. XHS. Instagram.
You hire someone to make "skincare routine" videos. Before/after pigment. Acne extraction clips.
The algorithm is amazing. Very smart.
Some platforms even have data from your WhatsApp chats to know what you're interested in. (Totally not creepy at all. π)
So the content is quite targeted. They know you searched "eczema". They show you skin clinic content.
But here's the problem...
ZERO INTENTION.
Social Media User
Scrolling at 11pm. Sees a skincare influencer between a food review and a travel vlog.
"Nice tips. Anyway... next video."
β Not actively booking. Just consuming content.
Google/AI Searcher
Types "skin clinic near me" because their face rash is getting worse and theyβre worried.
"I need help NOW. Who can I see?"
β High intent. Ready to pay for clarity and relief.
Intention is everything.
Social media: You interrupt people who might need a dermatologist someday.
SEO + AIEO: You appear when people are actively searching for skin treatment.
Which one do you think converts better? π€
| Social Media | SEO + AIEO | |
|---|---|---|
| Targeting | Good β | Good β |
| User Intention | None β | HIGH βββ |
| Content Lifespan | 24-48 hours | Forever |
| You Stop Paying | Traffic stops | Content stays ranked |
| Conversion Rate | 1-2% | 10-15% |
Most clinic owners don't hire SEO.
Why?
Because traditional agencies are...
SLOW.
Really slow.
REALLY. REALLY. SLOW.
4-8 blog posts per month.
RM 5,000/month.
"Results in 6-12 months."
Meanwhile people are booking whoever they see first on Google.
But here's what they don't understand:
Google doesn't want old content.
Google wants USEFUL content.
The more useful answers you publish, the more Google trusts your clinic.
The more Google trusts you, the higher you rank.
That's why we built something different.
π MONTH 1: THE STEROID
200
blog posts
Flood Google with dermatology content. Make Google notice you FAST.
π EVERY MONTH: MAINTENANCE + OPTIMIZE
60
new posts
Keep growing. Keep ranking. Never stop.
Traditional agencies: 8 posts/month Γ 12 months = 96 posts in a year
Us: 200 posts month 1 + (60 Γ 11) = 860 posts in a year
That's not competition. That's domination.
Compare this to other agencies.
| What You Get | Other Agencies | Result Marketing |
|---|---|---|
| Month 1 Content | 4-8 posts | 200 posts/lang |
| Monthly Content | 4-8 posts | 60 posts/lang |
| Languages | 1 only | Up to 3 |
| AIEO (AI Optimization) | β No | β Yes |
| Price | RM 5,000+ | From RM 1,500 |
Example: What 200 posts looks like
- β Skin clinic near me
- β Dermatologist Kuala Lumpur
- β Acne treatment clinic Malaysia
- β Eczema specialist near me
- β Psoriasis treatment Malaysia
- β Melasma treatment clinic Selangor
- + 50 more locations & conditions...
- β Should I see a dermatologist or an aesthetic clinic for acne?
- β Is isotretinoin (Roaccutane) safe and what are the side effects?
- β Eczema vs psoriasis: how can I tell (and what treatment works)?
- β Melasma: what causes it and which treatments actually fade it?
- β Acne scars: lasers, microneedling, subcision β whatβs best?
- β Hair loss: when is it stress, and when is it a medical issue?
- + 80 more high-intent questions...
When patients search OR ask AI, you show up everywhere.
The CRO Systemβ’
Create β Results β Optimize (repeat forever)
CREATE
Month 1: 200 posts per language. Flood Google and AI with your content.
RESULTS
Track rankings, traffic, leads. See what's working, what's not.
OPTIMIZE
Improve winners, fix losers. 60 new posts/month. Never stop growing.
Less competitive market: Results in 1 month
Competitive market: Results in 3 months
Simple pricing. Insane value.
1 Language
RM 1,500
/month
- β 200 posts month 1
- β 60 posts/month after
- β SEO + AIEO strategy
- β English OR Malay OR Chinese
3 Languages
RM 3,000
/month
- β 600 posts month 1 (200 x 3)
- β 180 posts/month after (60 x 3)
- β SEO + AIEO strategy
- β English + Malay + Chinese
Best for Malaysian market
Others charge RM 5,000+ for 8 posts, no AIEO.
We give you 200-600 posts + AIEO for less.
Questions.
What is AIEO?
AI Engine Optimization. When people ask ChatGPT or Google AI questions like "what acne treatment works?", our content helps AI recommend YOUR dermatology clinic. It's the future of marketing.
How can you create 200 posts in one month?
We have a 24/7 content creation system. While you sleep, content is being created. That's our edge - volume AND quality at scale.
How long until I see results?
Less competitive markets: 1 month. Competitive markets: 3 months. With 200+ posts covering every keyword and AI question, you'll rank faster than competitors with 8 posts.
Do you work with my competitors?
One dermatology clinic per area. Your market is protected.
TL;DR - If you're a dermatology clinic still deciding...
π BOTTOM LINE
Social media marketing targets people who might need skin treatment someday.
SEO + AIEO targets people who are actively searching for a skin clinic RIGHT NOW.
We give you 200 blog posts in month 1, covering every keyword and AI question. Other agencies give you 8 posts for double the price.
π₯ IMPACT
If you do nothing:
- β’ Competitors take your patients
- β’ Your appointment slots stay empty on weekdays
- β’ You stay invisible on Google & AI
- β’ Another year of relying on referrals only
If you start now:
- β’ 200 pages ranking for your clinic
- β’ Show up for acne, eczema, psoriasis, pigment & more
- β’ AI recommends your clinic
- β’ Results in 1-3 months
π NEXT STEP
Send us a WhatsApp. Tell us about your dermatology clinic. We'll show you exactly which keywords you're missing and how 200 posts will change that.
No hard sell. No obligation. Just a conversation about whether this is right for you.