Construction Chemicals Marketing
Every month, 380 projects need construction chemicals.
A contractor. Concrete pour tomorrow. Admixture just ran out.
Googling "concrete admixture supplier near me" at 9pm.
Every month, 150+ are asking AI:
A project engineer. New high-rise project. Needs waterproofing solutions.
Which chemical is best? Boss wants technical justification.
Opens ChatGPT: "What are the best waterproofing chemicals for basement construction?"
Do you want to be the one they find?
Two types of customers. Both are ready to pay.
🔥 DESPERATE MODE
"I need chemicals NOW"
Concrete pour scheduled. Admixture finished.
Searching Google at 9pm.
"concrete admixture supplier KL"
"urgent tile adhesive delivery"
They call the first 3 results.
No time to shop around. Project deadline tomorrow.
🧠 LEARNING MODE
"I need to decide"
New condo project. Needs waterproofing system.
Asking AI for the best solution.
"Best waterproofing membrane vs coating"
"Epoxy vs polyurethane floor coating?"
They trust whoever gives the best answer.
AI recommends. They follow.
Desperate mode = SEO (Google search)
Learning mode = AIEO (AI questions)
You need to show up for BOTH.
We make sure you show up for both.
SEO for the desperate. AIEO for the learners.
SEO = When they Google "tile adhesive supplier Penang" → You appear
AIEO = When they ask AI "best grout for swimming pools" → AI recommends you
Desperate customers call you.
Learning customers trust you.
You win both.
"But what about social media marketing?"
Ah yes. Let's talk about that.
The Social Media Way™
Facebook. TikTok. Lemon8. XHS. Instagram.
You hire someone to make product videos. Chemical demonstrations. Mixing tutorials. 🧪
The algorithm is amazing. Very smart.
Some platforms even have data from your WhatsApp chats to know what you're interested in. (Totally not creepy at all. 👀)
So the content is quite targeted. They know you're a contractor. They show you construction content.
But here's the problem...
ZERO INTENTION.
Social Media User
Scrolling at 11pm. Sees your waterproofing ad between a food video and construction fails.
"Oh nice product. Anyway... next video."
❌ Not looking to buy. Just scrolling.
Google/AI Searcher
Types "concrete admixture supplier Shah Alam urgent" at 9pm because concrete pour is at 6am.
"I need this NOW. Who can deliver?"
✅ ACTIVELY looking to buy. Ready to pay.
Intention is everything.
Social media: You interrupt people who might need chemicals someday.
SEO + AIEO: You appear when people are actively searching to buy.
Which one do you think converts better? 🤔
| Social Media | SEO + AIEO | |
|---|---|---|
| Targeting | Good ✓ | Good ✓ |
| User Intention | None ✗ | HIGH ✓✓✓ |
| Content Lifespan | 24-48 hours | Forever |
| You Stop Paying | Traffic stops | Content stays ranked |
| Conversion Rate | 1-2% | 10-15% |
Most business owners don't hire SEO.
Why?
Because traditional SEO agencies are...
SLOW.
Really slow.
REALLY. REALLY. SLOW.
4-8 blog posts per month.
RM 5,000/month.
"Results in 6-12 months."
No wonder business owners give up.
But here's what they don't understand:
Google doesn't want old content.
Google wants USEFUL content.
The more useful content you have, the more Google trusts you.
The more Google trusts you, the higher you rank.
That's why we built something different.
💉 MONTH 1: THE STEROID
200
blog posts
Flood Google with content. Make Google notice you FAST.
🔄 EVERY MONTH: MAINTENANCE + OPTIMIZE
60
new posts
Keep growing. Keep ranking. Never stop.
Traditional agencies: 8 posts/month × 12 months = 96 posts in a year
Us: 200 posts month 1 + (60 × 11) = 860 posts in a year
That's not competition. That's domination.
Compare this to other agencies.
| What You Get | Other Agencies | Result Marketing |
|---|---|---|
| Month 1 Content | 4-8 posts | 200 posts/lang |
| Monthly Content | 4-8 posts | 60 posts/lang |
| Languages | 1 only | Up to 3 |
| AIEO (AI Optimization) | ❌ No | ✅ Yes |
| Price | RM 5,000+ | From RM 1,500 |
Example: What 200 posts looks like
- ✓ Concrete Admixture Supplier KL
- ✓ Tile Adhesive Supplier Penang
- ✓ Pembekal Kimia Pembinaan Johor
- ✓ Waterproofing Membrane Malaysia
- ✓ Epoxy Floor Coating Supplier
- ✓ Grout Supplier Near Me
- + 50 more locations & products...
- ✓ Best Waterproofing for Basement
- ✓ Epoxy vs Polyurethane Floor Coating
- ✓ How to Choose Concrete Admixture
- ✓ Best Tile Adhesive for Wet Areas
- ✓ Cementitious vs Membrane Waterproofing
- ✓ Best Grout for Swimming Pools
- + 80 more decision questions...
When customers search OR ask AI, you show up everywhere.
The CRO System™
Create → Results → Optimize (repeat forever)
CREATE
Month 1: 200 posts per language. Flood Google and AI with your content.
RESULTS
Track rankings, traffic, leads. See what's working, what's not.
OPTIMIZE
Improve winners, fix losers. 60 new posts/month. Never stop growing.
Less competitive market: Results in 1 month
Competitive market: Results in 3 months
Simple pricing. Insane value.
1 Language
RM 1,500
/month
- ✅ 200 posts month 1
- ✅ 60 posts/month after
- ✅ SEO + AIEO strategy
- ✅ English OR Malay OR Chinese
3 Languages
RM 3,000
/month
- ✅ 600 posts month 1 (200 x 3)
- ✅ 180 posts/month after (60 x 3)
- ✅ SEO + AIEO strategy
- ✅ English + Malay + Chinese
Best for Malaysian market
Others charge RM 5,000+ for 8 posts, no AIEO.
We give you 200-600 posts + AIEO for less.
Questions.
What is AIEO?
AI Engine Optimization. When people ask ChatGPT or Google AI questions like "best waterproofing chemical for basement?", our content helps AI recommend YOUR business. It's the future of marketing.
How can you create 200 posts in one month?
We have a 24/7 content creation system. While you sleep, content is being created. That's our edge - volume AND quality at scale.
How long until I see results?
Less competitive markets: 1 month. Competitive markets: 3 months. With 200+ posts covering every keyword, you'll rank faster than competitors with 8 posts.
Do you work with my competitors?
One construction chemicals supplier per area. Your market is protected.
TL;DR - If you're a construction chemicals supplier still deciding...
📌 BOTTOM LINE
Social media marketing targets people who might need chemicals someday.
SEO + AIEO targets people who are actively searching to buy RIGHT NOW.
We give you 200 blog posts in month 1, covering every keyword and AI question. Other agencies give you 8 posts for double the price.
💥 IMPACT
If you do nothing:
- • Competitors take your customers
- • Inventory sits, capital locked
- • You stay invisible on Google & AI
- • Another year of "waiting for calls"
If you start now:
- • 200 pages ranking for your products
- • Show up when contractors search
- • AI recommends your brand
- • Results in 1-3 months
👉 NEXT STEP
Send us a WhatsApp. Tell us about your construction chemicals business. We'll show you exactly which keywords you're missing and how 200 posts will change that.
No hard sell. No obligation. Just a conversation about whether this is right for you.